{"id":3302,"date":"2020-12-18T09:44:22","date_gmt":"2020-12-18T09:44:22","guid":{"rendered":"https:\/\/growthdot.com\/?post_type=ht_kb&#038;p=3302"},"modified":"2025-10-28T13:22:16","modified_gmt":"2025-10-28T13:22:16","slug":"difference-between-anonymizing-and-deleting","status":"publish","type":"ht_kb","link":"https:\/\/growthdot.com\/de\/help\/difference-between-anonymizing-and-deleting\/","title":{"rendered":"Unterschied zwischen der Anonymisierung und dem L\u00f6schen von Kundendaten?"},"content":{"rendered":"<p>Datenanonymisierung und -l\u00f6schung sind zwei Prozesse, die in der GDPR Compliance App durchgef\u00fchrt werden k\u00f6nnen. Viele Benutzer verstehen jedoch oft nicht den Unterschied zwischen diesen beiden. Also, lassen Sie uns das etwas genauer erkl\u00e4ren.<\/p>\r\n<p>Laut DSGVO k\u00f6nnen die personenbezogenen Daten, die Sie von EU-B\u00fcrgern sammeln, auf Wunsch der betroffenen Person anonymisiert oder gel\u00f6scht werden. Der Hauptunterschied liegt in der M\u00f6glichkeit, diese Informationen <strong>wiederherzustellen<\/strong>.<\/p>\r\n<p>Wenn Sie den <a href=\"https:\/\/growthdot.com\/help\/how-to-start-anonymizing-in-gdpr-compliance-for-zendesk\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Anonymisierungsprozess<\/strong><\/a> starten, entfernen unsere Systeme die wichtigsten Details, die die Identifizierung einer bestimmten Person erm\u00f6glichen. Zum Beispiel Vor- und Nachname, Geburtsdatum, Adresse, Rechnungsdaten usw. Mit anderen Worten: die Daten, die f\u00fcr die grundlegenden Funktionen der Anwendung erforderlich sind. Informationen, die jedoch f\u00fcr Berichterstattungszwecke relevant sein k\u00f6nnten, wie Postleitzahl, Geschlecht, Alter, Gr\u00f6\u00dfe usw., bleiben erhalten.<\/p>\r\n<div class=\"alert alert-primary\">\u00dcberpr\u00fcfen Sie die genaue Liste der <a href=\"https:\/\/growthdot.com\/help\/which-data-is-anonymized-in-gdpr-compliance\/\" target=\"_blank\" rel=\"noopener noreferrer\">anonymisierten Daten<\/a> durch GDPR Compliance.<\/div>\r\n<p>Auf diese Weise k\u00f6nnen Sie den Eigent\u00fcmer der Daten nicht mehr eindeutig identifizieren, die Informationen bleiben jedoch in Ihren Statistiken, Werbeempfehlungen und anderen gesch\u00e4ftsrelevanten Zwecken enthalten.<\/p>\r\n<p>Wenn der Kunde hingegen eine vollst\u00e4ndige L\u00f6schung der Daten verlangt (zum Beispiel, wenn er Ihre Dienste nicht mehr nutzt und seine personenbezogenen Daten in keiner Weise mehr verwendet werden sollen), m\u00fcssen Sie den <strong><a href=\"https:\/\/growthdot.com\/help\/how-to-delete-data-in-gdpr-compliance-for-zendesk\/\" target=\"_blank\" rel=\"noopener noreferrer\">L\u00f6schprozess<\/a><\/strong> einrichten.<\/p>\r\n<p>Unsere Systeme entfernen dann alle Spuren der gespeicherten personenbezogenen Daten vollst\u00e4ndig. Au\u00dferdem k\u00f6nnen sie <strong>nicht wiederhergestellt<\/strong> werden, es sei denn, Sie erhalten eine erneute Zustimmung des Eigent\u00fcmers.<\/p>\r\n<p>Verwenden Sie diese Option daher mit Vorsicht, um Unannehmlichkeiten zu vermeiden.<\/p>\r\n<p><a href=\"https:\/\/growthdot.com\/de\/gdpr-compliance-for-zendesk\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-16801 size-full\" title=\"GDPR banner de\" src=\"https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2025\/10\/GDPR-banner-de.png\" alt=\"GDPR banner de\" width=\"730\" height=\"236\" srcset=\"https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2025\/10\/GDPR-banner-de.png 730w, https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2025\/10\/GDPR-banner-de-300x97.png 300w, https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2025\/10\/GDPR-banner-de-50x16.png 50w, https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2025\/10\/GDPR-banner-de-500x162.png 500w, https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2025\/10\/GDPR-banner-de-400x129.png 400w\" sizes=\"(max-width: 730px) 100vw, 730px\" \/><\/a><\/p>\r\n<p>Wir hoffen, dass diese Informationen Ihnen bei der weiteren Nutzung des GDPR Compliance Plugins hilfreich sind. Wenn Sie weitere Fragen haben, k\u00f6nnen Sie gerne <a href=\"\/contact-us\/\" onclick=\"event.preventDefault(); if( typeof window.loadZendeskChat == 'function') { window.loadZendeskChat(); } else { window.location.href = '\/contact-us\/' };\" class=\"chat-btn \" aria-label=\"Kontakt aufnehmen\"><span class=\"chat-btn-content\">Kontakt aufnehmen<\/span><\/a> mit unserem Team.<\/p>","protected":false},"excerpt":{"rendered":"Datenanonymisierung und -l\u00f6schung sind zwei Prozesse, die in der GDPR Compliance App durchgef\u00fchrt &#8230;","protected":false},"author":25,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"ht-kb-category":[20],"ht-kb-tag":[],"class_list":["post-3302","ht_kb","type-ht_kb","status-publish","format-standard","ht_kb_category-gdpr-compliance"],"yoast_head":"<title>Unterschied zwischen der Anonymisierung und dem L\u00f6schen von Kundendaten? - GrowthDot<\/title>\n<meta name=\"description\" content=\"The difference between data anonymization and deletion may be unclear for some companies while complying with GDPR. So let&#039;s figure this out.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/growthdot.com\/de\/help\/difference-between-anonymizing-and-deleting\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Unterschied zwischen der Anonymisierung und dem L\u00f6schen von Kundendaten?\" \/>\n<meta property=\"og:description\" content=\"The difference between data anonymization and deletion may be unclear for some companies while complying with GDPR. So let&#039;s figure this out.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/growthdot.com\/de\/help\/difference-between-anonymizing-and-deleting\/\" \/>\n<meta property=\"og:site_name\" content=\"GrowthDot\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/GrowthDot\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-28T13:22:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2020\/12\/GDPR-Compliance-2.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@growthdot\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/growthdot.com\/de\/help\/difference-between-anonymizing-and-deleting\/\",\"url\":\"https:\/\/growthdot.com\/de\/help\/difference-between-anonymizing-and-deleting\/\",\"name\":\"Unterschied zwischen der Anonymisierung und dem L\u00f6schen von Kundendaten? - GrowthDot\",\"isPartOf\":{\"@id\":\"https:\/\/growthdot.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/growthdot.com\/de\/help\/difference-between-anonymizing-and-deleting\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/growthdot.com\/de\/help\/difference-between-anonymizing-and-deleting\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2020\/12\/GDPR-Compliance-2.png\",\"datePublished\":\"2020-12-18T09:44:22+00:00\",\"dateModified\":\"2025-10-28T13:22:16+00:00\",\"description\":\"The difference between data anonymization and deletion may be unclear for some companies while complying with GDPR. So let's figure this out.\",\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/growthdot.com\/de\/help\/difference-between-anonymizing-and-deleting\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\/\/growthdot.com\/de\/help\/difference-between-anonymizing-and-deleting\/#primaryimage\",\"url\":\"https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2020\/12\/GDPR-Compliance-2.png\",\"contentUrl\":\"https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2020\/12\/GDPR-Compliance-2.png\"},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/growthdot.com\/#website\",\"url\":\"https:\/\/growthdot.com\/\",\"name\":\"GrowthDot\",\"description\":\"Zendesk Customization, Apps, Themes and Help\",\"publisher\":{\"@id\":\"https:\/\/growthdot.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/growthdot.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/growthdot.com\/#organization\",\"name\":\"GrowthDot\",\"url\":\"https:\/\/growthdot.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\/\/growthdot.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2023\/08\/GrowthDot-Logo.png\",\"contentUrl\":\"https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2023\/08\/GrowthDot-Logo.png\",\"width\":512,\"height\":512,\"caption\":\"GrowthDot\"},\"image\":{\"@id\":\"https:\/\/growthdot.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/GrowthDot\",\"https:\/\/x.com\/growthdot\",\"https:\/\/www.linkedin.com\/company\/growthdot-com\",\"https:\/\/www.youtube.com\/channel\/UCByyK9Qf1AM4oKL8E4gubZg\"],\"email\":\"contact@growthdot.com\",\"legalName\":\"GrowthDot\",\"description\":\"Zendesk Customization, Apps, Themes and Help\",\"contactPoint\":[{\"contactType\":\"customer service\",\"areaServed\":\"Worldwide\",\"availableLanguage\":[{\"@type\":\"Language\",\"name\":\"English\",\"alternateName\":\"en\"},{\"@type\":\"Language\",\"name\":\"Deutsch\",\"alternateName\":\"de\"},{\"@type\":\"Language\",\"name\":\"French\",\"alternateName\":\"fr\"},{\"@type\":\"Language\",\"name\":\"Spanish\",\"alternateName\":\"es\"},{\"@type\":\"Language\",\"name\":\"Portuguese\",\"alternateName\":\"pt\"}],\"@type\":\"ContactPoint\",\"email\":\"contact@growthdot.com\"}]}]}<\/script>","yoast_head_json":{"title":"[:en]Difference between anonymizing and deleting customer data?[:fr]Diff\u00e9rence entre l\u2019anonymisation et la suppression des donn\u00e9es clients ?[:de]Unterschied zwischen der Anonymisierung und dem L\u00f6schen von Kundendaten?[:es]\u00bfCu\u00e1l es la diferencia entre anonimizar y eliminar los datos de los clientes?[:pb]Qual \u00e9 a diferen\u00e7a entre anonimizar e excluir os dados dos clientes?[:] - GrowthDot","description":"The difference between data anonymization and deletion may be unclear for some companies while complying with GDPR. So let's figure this out.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/growthdot.com\/de\/help\/difference-between-anonymizing-and-deleting\/","og_locale":"de_DE","og_type":"article","og_title":"Unterschied zwischen der Anonymisierung und dem L\u00f6schen von Kundendaten?","og_description":"The difference between data anonymization and deletion may be unclear for some companies while complying with GDPR. So let's figure this out.","og_url":"https:\/\/growthdot.com\/de\/help\/difference-between-anonymizing-and-deleting\/","og_site_name":"GrowthDot","article_publisher":"https:\/\/www.facebook.com\/GrowthDot","article_modified_time":"2025-10-28T13:22:16+00:00","og_image":[{"url":"https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2020\/12\/GDPR-Compliance-2.png","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_site":"@growthdot","twitter_misc":{"Est. reading time":"2\u00a0Minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/growthdot.com\/de\/help\/difference-between-anonymizing-and-deleting\/","url":"https:\/\/growthdot.com\/de\/help\/difference-between-anonymizing-and-deleting\/","name":"Unterschied zwischen der Anonymisierung und dem L\u00f6schen von Kundendaten? - GrowthDot","isPartOf":{"@id":"https:\/\/growthdot.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/growthdot.com\/de\/help\/difference-between-anonymizing-and-deleting\/#primaryimage"},"image":{"@id":"https:\/\/growthdot.com\/de\/help\/difference-between-anonymizing-and-deleting\/#primaryimage"},"thumbnailUrl":"https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2020\/12\/GDPR-Compliance-2.png","datePublished":"2020-12-18T09:44:22+00:00","dateModified":"2025-10-28T13:22:16+00:00","description":"The difference between data anonymization and deletion may be unclear for some companies while complying with GDPR. So let's figure this out.","inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/growthdot.com\/de\/help\/difference-between-anonymizing-and-deleting\/"]}]},{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/growthdot.com\/de\/help\/difference-between-anonymizing-and-deleting\/#primaryimage","url":"https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2020\/12\/GDPR-Compliance-2.png","contentUrl":"https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2020\/12\/GDPR-Compliance-2.png"},{"@type":"WebSite","@id":"https:\/\/growthdot.com\/#website","url":"https:\/\/growthdot.com\/","name":"GrowthDot","description":"Zendesk Customization, Apps, Themes and Help","publisher":{"@id":"https:\/\/growthdot.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/growthdot.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Organization","@id":"https:\/\/growthdot.com\/#organization","name":"GrowthDot","url":"https:\/\/growthdot.com\/","logo":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/growthdot.com\/#\/schema\/logo\/image\/","url":"https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2023\/08\/GrowthDot-Logo.png","contentUrl":"https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2023\/08\/GrowthDot-Logo.png","width":512,"height":512,"caption":"GrowthDot"},"image":{"@id":"https:\/\/growthdot.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/GrowthDot","https:\/\/x.com\/growthdot","https:\/\/www.linkedin.com\/company\/growthdot-com","https:\/\/www.youtube.com\/channel\/UCByyK9Qf1AM4oKL8E4gubZg"],"email":"contact@growthdot.com","legalName":"GrowthDot","description":"Zendesk Customization, Apps, Themes and Help","contactPoint":[{"contactType":"customer service","areaServed":"Worldwide","availableLanguage":[{"@type":"Language","name":"English","alternateName":"en"},{"@type":"Language","name":"Deutsch","alternateName":"de"},{"@type":"Language","name":"French","alternateName":"fr"},{"@type":"Language","name":"Spanish","alternateName":"es"},{"@type":"Language","name":"Portuguese","alternateName":"pt"}],"@type":"ContactPoint","email":"contact@growthdot.com"}]}]}},"_links":{"self":[{"href":"https:\/\/growthdot.com\/de\/wp-json\/wp\/v2\/ht-kb\/3302","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/growthdot.com\/de\/wp-json\/wp\/v2\/ht-kb"}],"about":[{"href":"https:\/\/growthdot.com\/de\/wp-json\/wp\/v2\/types\/ht_kb"}],"author":[{"embeddable":true,"href":"https:\/\/growthdot.com\/de\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/growthdot.com\/de\/wp-json\/wp\/v2\/comments?post=3302"}],"version-history":[{"count":0,"href":"https:\/\/growthdot.com\/de\/wp-json\/wp\/v2\/ht-kb\/3302\/revisions"}],"wp:attachment":[{"href":"https:\/\/growthdot.com\/de\/wp-json\/wp\/v2\/media?parent=3302"}],"wp:term":[{"taxonomy":"ht_kb_category","embeddable":true,"href":"https:\/\/growthdot.com\/de\/wp-json\/wp\/v2\/ht-kb-category?post=3302"},{"taxonomy":"ht_kb_tag","embeddable":true,"href":"https:\/\/growthdot.com\/de\/wp-json\/wp\/v2\/ht-kb-tag?post=3302"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}