{"id":3302,"date":"2020-12-18T09:44:22","date_gmt":"2020-12-18T09:44:22","guid":{"rendered":"https:\/\/growthdot.com\/?post_type=ht_kb&#038;p=3302"},"modified":"2025-10-28T13:22:16","modified_gmt":"2025-10-28T13:22:16","slug":"difference-between-anonymizing-and-deleting","status":"publish","type":"ht_kb","link":"https:\/\/growthdot.com\/pb\/help\/difference-between-anonymizing-and-deleting\/","title":{"rendered":"Qual \u00e9 a diferen\u00e7a entre anonimizar e excluir os dados dos clientes?"},"content":{"rendered":"<p>A anonimiza\u00e7\u00e3o e exclus\u00e3o de dados s\u00e3o dois processos poss\u00edveis dentro do aplicativo GDPR Compliance. No entanto, os usu\u00e1rios muitas vezes n\u00e3o entendem a diferen\u00e7a entre eles. Ent\u00e3o, sem mais demora, vamos \u00e0 explica\u00e7\u00e3o.<\/p>\r\n<p>De acordo com o GDPR, os dados pessoais que voc\u00ea coleta de cidad\u00e3os da UE podem ser anonimizados ou exclu\u00eddos a pedido da pessoa a quem pertencem. A principal diferen\u00e7a est\u00e1 na possibilidade de <strong>recuperar<\/strong> essas informa\u00e7\u00f5es.<\/p>\r\n<p>Quando voc\u00ea opta por iniciar o <a href=\"https:\/\/growthdot.com\/help\/how-to-start-anonymizing-in-gdpr-compliance-for-zendesk\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>processo de anonimiza\u00e7\u00e3o<\/strong><\/a>, nossos sistemas removem os principais detalhes que permitem a identifica\u00e7\u00e3o da pessoa espec\u00edfica. Por exemplo, nome e sobrenome, data de nascimento, endere\u00e7o, informa\u00e7\u00f5es de faturamento, etc. Em outras palavras, os dados necess\u00e1rios para que o aplicativo ofere\u00e7a todas as suas fun\u00e7\u00f5es principais. No entanto, as informa\u00e7\u00f5es que podem ser necess\u00e1rias para fins de relat\u00f3rios, como CEP, g\u00eanero, idade, altura, etc., permanecem vis\u00edveis.<\/p>\r\n<div class=\"alert alert-primary\">Confira a lista exata dos <a href=\"https:\/\/growthdot.com\/help\/which-data-is-anonymized-in-gdpr-compliance\/\" target=\"_blank\" rel=\"noopener noreferrer\">dados anonimizados<\/a> pelo GDPR Compliance.<\/div>\r\n<p>Dessa forma, voc\u00ea n\u00e3o pode identificar especificamente o propriet\u00e1rio dos dados, mas eles ainda s\u00e3o considerados em suas estat\u00edsticas, recomenda\u00e7\u00f5es de publicidade e outros objetivos importantes para o neg\u00f3cio.<\/p>\r\n<p>Por outro lado, se o cliente solicitar a exclus\u00e3o completa dos dados (por exemplo, quando parar de usar seus servi\u00e7os e n\u00e3o quiser que seus dados pessoais sejam usados de nenhuma forma), voc\u00ea deve configurar o <strong><a href=\"https:\/\/growthdot.com\/help\/how-to-delete-data-in-gdpr-compliance-for-zendesk\/\" target=\"_blank\" rel=\"noopener noreferrer\">processo de exclus\u00e3o de dados<\/a><\/strong>.<\/p>\r\n<p>Assim, nossos sistemas remover\u00e3o completamente qualquer vest\u00edgio dos dados pessoais armazenados. Al\u00e9m disso, eles <strong>n\u00e3o podem ser restaurados<\/strong> de forma alguma, a menos que voc\u00ea os recupere novamente mediante consentimento do propriet\u00e1rio.<\/p>\r\n<p>Portanto, use essa op\u00e7\u00e3o com cuidado para evitar quaisquer inconvenientes.<\/p>\r\n<p><a href=\"https:\/\/growthdot.com\/pb\/gdpr-compliance-for-zendesk\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-16803 size-full\" title=\"GDPR banner pb\" src=\"https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2025\/10\/GDPR-banner-pb.png\" alt=\"GDPR banner pb\" width=\"730\" height=\"236\" srcset=\"https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2025\/10\/GDPR-banner-pb.png 730w, https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2025\/10\/GDPR-banner-pb-300x97.png 300w, https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2025\/10\/GDPR-banner-pb-50x16.png 50w, https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2025\/10\/GDPR-banner-pb-500x162.png 500w, https:\/\/growthdot.com\/wp-content\/uploads\/sites\/14\/2025\/10\/GDPR-banner-pb-400x129.png 400w\" sizes=\"(max-width: 730px) 100vw, 730px\" \/><\/a><\/p>\r\n<p>Esperamos que essas informa\u00e7\u00f5es sejam \u00fateis para o uso cont\u00ednuo do plugin GDPR Compliance. Se voc\u00ea tiver mais perguntas, sinta-se \u00e0 vontade para <a href=\"\/contact-us\/\" onclick=\"event.preventDefault(); if( typeof window.loadZendeskChat == 'function') { window.loadZendeskChat(); } else { window.location.href = '\/contact-us\/' };\" class=\"chat-btn \" aria-label=\"entrar em contato\"><span class=\"chat-btn-content\">entrar em contato<\/span><\/a> com nossa equipe.<\/p>","protected":false},"excerpt":{"rendered":"A anonimiza\u00e7\u00e3o e exclus\u00e3o de dados s\u00e3o dois processos poss\u00edveis dentro do aplicativo &#8230;","protected":false},"author":25,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"ht-kb-category":[20],"ht-kb-tag":[],"class_list":["post-3302","ht_kb","type-ht_kb","status-publish","format-standard","ht_kb_category-gdpr-compliance"],"yoast_head":"<title>Qual \u00e9 a diferen\u00e7a entre anonimizar e excluir os dados dos clientes? - GrowthDot<\/title>\n<meta name=\"description\" content=\"The difference between data anonymization and deletion may be unclear for some companies while complying with GDPR. 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