Technology Industry Proactive Campaigns

Boost customer retention and upsell your products with mass emails from Zendesk

Keep your customers informed on everything related to your product at the right time.

Updates, Feature releases, onboarding, and many more bulk email campaigns you can send easily by using Proactive Campaigns for Zendesk.

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Trusted by tech companies

The Challenge

Tech support helps sales teams keep customers interested in their product

Explaining Complex Products Simply

Most customers have difficulty with the product when first using it. So, tech companies need to find a simple way to provide customers with a step-by-step onboarding process. Here is a case where bulk email is coming into play.

Rapid Technology Changes

Technology changes quickly, meaning marketing messages and product positioning must constantly adapt. Tech companies regularly release updates that require communication campaigns.

Reaching the Right Audience for Upsell

Companies struggle to sell the right product to the right audiences. A mass email tool helps create a contact list based on specific criteria and send thousands of emails at once.

Informing about technical issues

Unexpected outages can damage a company’s reputation if customers are not informed quickly. Despite the immediate notifications inside the product, service providers need to inform a large number of customers via email in advance.

Why This App Works for This Industry

Solution Overview for every challenge

Automations for onboarding

Create an automated email thread in Zendesk to educate your client about your product after a certain period of usage. The Proactive Campaigns app does everything for you, and emails are sent after a delay.

One-time and SMS campaigns for updates

Launch SMS notifications or simple one-time campaigns to educate your customers about new features, product updates, and more.

Eye-catching templates and A/B tests for upsell and promotion

Use the Proactive Campaigns template builder to compose engaging emails and encourage your customers to buy more products or upgrade their subscriptions.

CSV import and user lists to reach target audiences

No matter if you inform your customers about technical issues or promote new products, customer segmentation helps you to create customer lists based on any needed information (Name, email, date, organization, any custom fields, or more).

Need to provide your customers with timely updates day by day?

Advanced Campaign Statistic

Customer Lists Segmentation

Drag and Drop Template Editor

Automated Email Campaigns

Legendary Support from GrowthDot

Check More Pricing

14-days FREE trial

Send up to 1000 emails per campaign

Starts at

$4.17 per month

per agent with app access

Free Trial

via Zendesk marketplace

Use cases

Real scenarios, real results

Customer onboarding

A new customer is using your product for the first time in a trial version, and you need to do everything possible to educate them. With the Proactive Campaigns app, you can create an automation thread that sends emails automatically from Zendesk. As a result, your customers get the email with your product tips, hints, or setup instructions with a certain periodicity. Product usage becomes clearer and more straightforward, making them more likely to purchase a subscription.

Key Features for This Use Case

Automations

Set up drip campaigns triggered by date, event, or ticket status.

Customer segmentation

Build a dynamic email list based on one or several conditions.

Template builder

Use a catchy email format to drive attention to your product and highlight your brand.

Link tracking

See who clicked the link and when to understand clients' behavior and plan your future campaigns.

Statistics

See which email keeps customers engaged and which email performs best.

Informing about updates

Sometimes your team needs to inform customers about upcoming updates. One-time email campaigns, alongside SMS campaigns, are the best way to inform users that your product is getting better. In this case, you can also use A/B testing to know which email gets a higher open rate. All these actions are essential for retaining customers.

Key Features for This Use Case

One-time campaigns

Inform your customers about changes that are not regular.

SMS campaigns

Use one more channel to notify users.

A/B testing campaigns

Create two types of emails and see which of them gets a higher open rate.

Customer segmentation or CSV import

Group current users into a special list, or simply upload a CSV file with a ready-to-use customer base.

Statistics

Get a clear understanding of how many users were informed about changes and updates.

Upsell other products or features

Your current and past customers are the most loyal audience, and they are most likely to buy your new products. So are the people who somehow interacted with your customer support agents. Email campaigns are one of the best channels to tell them about product releases. Take the customer and lead base from Zendesk tickets and send mass email campaigns with the Proactive Campaigns app.

Key Features for This Use Case

One-time campaigns

Inform your customers about new products.

A/B test campaigns

Test what email copy performs best and get higher open rates.

Customer segmentation or CSV import

Compose email lists from current or past customers' email addresses.

CSV import

Import contacts from your CRM system or other tool directly to Zendesk.

Template builder

Drag and drop formatting blocks like a puzzle to create an engaging letter.

Link tracking

See who and when were visiting your website with update release.

Statistics page

Define user interaction with your emails and evaluate agents’ efforts.

Informing about technical issues or unexpected outages

Use Proactive Campaigns to prevent customer churn during technical problems. Also, the app can help you to inform agents by bulk updating ticket fields or sending bulk internal notes without using complex Zendesk automations.

Key Features for This Use Case

One-time campaigns

Inform your customers about issues with the product or service.

SMS campaigns

A quick way to reach your clients via Zendesk.

Automations and bulk update

Use automation for bulk internal notes and field updates.

Customer segmentation

Instantly create a list to inform your users.

Statistics

Analyze how many customers have already been warned.

Ready-Made Templates for Every Use Case

Speed up your workflow with professionally designed email templates that integrate seamlessly with your Zendesk.

Professional Designs

Beautiful, conversion-optimized templates ready to use for any communication scenario

Quick Setup

Deploy templates to your Zendesk in minutes with seamless integration and easy customization

Browse Templates

Customer testimonials

What tech teams say

Have been using this and it's a great way to push out leads and create tickets within seconds, great tool.

Desmond Dao

Customer support admin · Remove Digital

★★★★★ Verified Zendesk review

Tech Industry

The customer service team was able to do it themselves. Like a self-sufficient kind of team to be able to contact customers.

Kamil Przybyła

SVP Operations - Head of CS, Fraud & Payments

★★★★★ Verified Zendesk review

Tech Industry

Sending emails is expensive when you look at other companies. You guys found a way to make sending emails cheaper.

Dale Stiffell

Community Manager · Yodo1

★★★★★ Verified Zendesk review

Tech Industry